Future of the Mobile Web Seen in the Land of the Rising Sun
Jan 20, 2010 by Aaron Rubman
Until Apple’s release of the iPhone and accompanying App Store, Japan was more or less the undisputed leader in mobile technology and innovation. Roughly 90% of the population owns some form of mobile phone. Their mobile networks are faster and cover a greater portion of the country.
What’s more interesting, 8 years ago the breakdown of revenue from Japan’s mobile internet looked remarkably similar to the current breakdown of revenues for the rest of the world. These are just a small number of the many observations to appear in Morgan Stanley’s 424-page Mobile Internet Report.
Japan’s market anticipated the popularity of recreational …


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