Why Do I Want an Online Content Management System?

Why Do I Want an Online Content Management System?

Feb 23, 2010 by Aaron Rubman

Online Content Management Systems allow you to consolidate the entire back-end of a website into a single secure yet easy to access location.

Traditionally any time you wanted to make an alteration to a website you needed to contact your Webmaster, who would in turn render your changes into code and and then use specialized programs to upload this code onto the servers which shared your information with the rest of the world.

No matter how responsive or dedicated your webmaster, the need to work through an additional person would build in a lag - one which would only be exacerbated by …

Using Vacations and Sick Leave as a Small Business Stress Test

Using Vacations and Sick Leave as a Small Business Stress Test

Oct 8, 2009 by Aaron Rubman

In medical terminology, a stress test (or exercise test) can be any of a series of tests designed to measure how your your heart and lungs hold up as you put greater and greater demands upon your body.  As a result of the Wall Street bailout, it has been increasingly common to hear of such tests being applied to various corporations.  Mostly we hear about outside agencies performing these tests, but it is possible to conduct them upon your own organization regardless of its size.

For example, if someone takes a day off or is sick, either some tasks go undone, …

Baseball: More Lessons for Business

Baseball: More Lessons for Business

Aug 4, 2009 by Lindsay Gower

Play ball! I took an afternoon off last month, and spent the afternoon at the Oakland Coliseum watching the Oakland Athletics take on the Minnesota Twins.

The fun of going to the ballpark starts on the BART train, feeling a kinship with the other A’s fans on board. And, at the ballpark, there’s the ritual purchase of hotdogs, fries and soda. For this game, I indulged myself with pricey tickets; I got to sit three rows behind the visitors’ on-deck circle.

Being at the game is quite different that watching it on TV. The whole field was before me!

You Can Observe a Lot Just By Watching

You Can Observe a Lot Just By Watching

May 12, 2009 by Lindsay Gower

Watching baseball teaches me about business.

I love running my own business and being my own boss. I also love baseball.  Oh, I hate to play it (“Don’t hit it to me, please don’t hit it to me…”) but I truly love to watch the game.

From baseball, I’ve learned some excellent business practices:

Barry Zito taught me to consider one batter at a time. Barry’s doing well this year: I read that he’s taking a batter-by-batter approach,  rather than letting his mind wander to how badly the game is going, …

How to keep your maintenance costs on track

How to keep your maintenance costs on track

Feb 23, 2009 by Marissa Berger

We do a lot of maintenance work for our clients at MB/I. Maintenance is key in keeping a site fresh and up-to-date. Depending on the site and the client, maintenance costs can become substantial. Here are a few tips for keeping these costs down:

  • Group your requests so you’re not sending several separate emails during the same day or even week. Each time your web developer gets one email from you, he has to locate your project, open the right file, make the edits, upload the revised file to the server, test his work, and move on to his next task. …
Efficient email… or is this an oxymoron?

Efficient email… or is this an oxymoron?

Feb 19, 2009 by korder

Ten ways to be a more effective sender and receiver

  • Plan and block your daily time to manage email. Three  times a day is efficient for the average worker. Do not let email run your workday. Set your synching to receive emails less frequently.
  • Follow the two-minute rule. If you’ve blocked the time to handle emails, handle ALL emails that can be done in 2 minutes or less right now. Handling emails more than once is unproductive and a big time waster. Longer responses go on your task list when you are scheduling time to get them done.
  • If the content and …
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    The Gold Mine is a blog developed by MB/I to assist site owners with the process of developing and maintaining a website. MB/I is a full-service web development company building websites since 2000.