Jan 29, 2009 by Marissa Berger
So, you have decided to invest on a content management system for your site. Which one should you use? Here are 10 key features a good CMS should have.
A) Supports custom design
When considering a content management system, make sure that you are not forced into using a particular design template. There are several inexpensive CMS solutions. The catch is that you have to choose one of their design templates and look like everyone else. Your website should have its own unique look. You want a system that can be implemented on any design.
B) No knowledge of code required
Make …
Jan 28, 2009 by Marissa Berger
I talked about what a content management system (CMS) is in an earlier post. I’d like to follow that with some key reasons why you should implement one on your site.
The obvious answer is so you can update and maintain your website without the need of a technical expert. The less obvious reason is that it actually helps you increase the revenue-generating power of your website.
A visitor to your website needs to feel comfortable completing a transaction on your website. That transaction can be an actual sale or a simple phone call. Below are some key motivating factors visitors …
Dec 9, 2008 by Marissa Berger
As business changes, so must your web content. After all, your site exists to communicate to your clients. They need to know whenever you offer a new product, service or sale; when your calendar changes; or when you post a new edition of your newsletter.
One way of making the necessary updates to your website is by sending the changes to your web developer. If your site’s content needs to change quickly and often, this may proof to be an inefficient and costly process.
A better way is to use a Content Management System or CMS. A simple definition is: A tool …
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