Mar 7, 2012 by Aaron Rubman
Online quizzes are a great compliment to any digital presence. They’re interactive, allow automated feedback, provide incentive for visitors to seek out what you have to offer, and give you further insight into your audience.
Here are 10 tricks to help you ace your first attempt at making an online quiz.
1 Hook Your Audience
Explain how the quiz helps them & make it easy to get started
Taking a quiz requires an investment of both information and time; two of the most valuable coins in the online world. People need a reason to make this investment, but keep it short and sweet. …
Mar 6, 2012 by Beatrice Stonebanks
The fact is, consumers are now even more savvy, they can fact-check our products and pricing on the Internet. In most cases they can buy the same products and services elsewhere. Customer service becomes the defining factor.
In a closing keynote I attended at an EMS conference the speaker, Steve Berry, BA, NREMT-P, talked through 3 things needed in the sale of any product or service. Not only do I agree, but also they make for an extraordinary company, one standing out and leading in their sector:
to be technically accurate- know your product or service and all its details
to shower your …
Mar 5, 2012 by Aaron Rubman
Customer Relation Management solutions can range from an online Rolodex with note taking capability to an integrated suite of marketing, sales, and customer service that predicts future needs based on customer behavior alongside a record of all communication (and scheduled communication). Picking the right solution for your business can be a major undertaking. The following considerations will help you separate the wheat from the chaff.
The first step in picking the best CRM is knowing what your business needs it to do.
- What problem(s) do you need a CRM solve?
- How many people will use the system?
- What business roles are …