This week’s vein of Online Ore can be found at http://public.ifbyphone.com/

Ifbyphone specializes in the synthesis of telephone systems and advanced computing, allowing you to bring the advantages of each to the other.  In our own work of web development, the click-to-call solution is especially useful.  With a single link, visitors can initiate a call without first reaching for the phone.  Since these calls begins online, you can integrate them into your standard website analytics to learn which pages are most likely to get someone to dial in (an invaluable tool in website optimization).

How would you add a telephone link into your website?

Online Ore is an ongoing feature at The Gold Mine featuring tools and resources from around the web and wider world. If you know a site we should prospect please e-mail Aaron Rubman at Marissa Berger Interactive.