At MB/I, we have partnered with Scott Stiefvater of Blue Sky Video Production to offer e-learning programs. We take a five-phase approach to producing e-learning programs: analysis, design, development, implementation and evaluation.

Analysis
Through a process of interviews and workshops we draw out and align the objectives of the various e-learning stakeholder groups within your organization. We also explore such things as the audience demographics, the learning environment, delivery options as well as budget and time constraints. From this research, we generate the requirements for the content, design and delivery of the e-learning program.

Design
MB/I takes a “backward” approach to design. Based on our analysis, we first outline the program’s learning assessments, quizzes and scenarios. We then address the instruction to align with both the learning goals and those assessments. The final product is a Project Development Roadmap that includes detailed outlines for each lesson and storyboards for one prototype lesson. It also includes technical specifications for software and hardware, a project timeline, and associated costs.

Development
Based on the Project Development Roadmap, we produce the actual learning material. The prototype lessons are created and tested in a context as close to the real audience as possible. Feedback is gathered from end-users and other stakeholders, and production is carried forward. Development systems, criteria, and quality control measures are put in place to ensure consistency throughout all components of the end product.

Implementation
During implementation, the program is put into action and a procedure for training the learners and administrators is developed. Materials are delivered or distributed to the respective audience(s). After delivery, the effectiveness of the training materials is evaluated. Such effectiveness will be measured in terms of commitment, stakeholder engagement, reporting and auditing, and continuous improvement.

Evaluation
We create a system to elicit feedback from program users on an ongoing basis, as well as to gather and report learning data. The goal of this phase is to measure the program’s efficacy, to locate opportunities to improve learners’ on-the-job performance, and to track improvements towards business goals.

Have you tried to develop an e-learning program before? What was your experience?

Learn more about our approach.